bbmg_Raphael_Bemporad

WORKSHOP: Disrupt & delight. Using Humanity-Centered Design to Unleash Shared Value

Following his morning presentation, during which he introduced us to “the Aspirationals”, Raphael Bemporad, founder and Strategy Director of BBMG led a humanity-centered design workshop. The objective was to disrupt and delight, to come up with innovative business ideas that would help Samsung engage with aspirationals in a sustainable way. Paco, from Samsung, participated of…