Program Overview

More than 50 inspirational global leaders will be interacting with you at SB Madrid. Join more than 500 attendees in this exciting conversation about Purpose. Here is what will you learn at SB Madrid 2017:

THE MACRO LANDSCAPE OF PURPOSE

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Explore the global landscape of environmental, social and economic macro forces that are shifting the conversation and creating system conditions for purpose-driven businesses to scale and thrive.

PURPOSE-DRIVEN LEADERSHIP
Discover the types of transformative personal purpose and courageous leadership that have given rise to many of today’s outstanding brands and breakthrough sustainability solutions.

BUILDING A PURPOSEFUL ORGANIZATION
Find out how employee engagement and organizational development can boost performance and embed environmental and social purpose into the core of brands.

ENGAGING CUSTOMERS THROUGH PURPOSE
Explore win-win strategies for connecting brand purpose with customer purpose in the pursuit of brands that succeed by leading the way to a flourishing future.

INNOVATION ON PURPOSE
Learn more about the product and service innovations that perform financially while also providing a leap forward for the collective journey toward resilient and regenerative business models.

ACTIVATING PURPOSE UPSTREAM
Discover the steps to successfully engaging suppliers and vendors in the pursuit of unified purpose along the whole value chain.

ELEVATING OUR COLLECTIVE PURPOSE
SB’17 Madrid program will focus on making productive use of the collective knowledge, energy, creativity and influence of on-site attendees by inviting them to pool insight, debate complex issues, solve practical problems, support new initiatives and form new partnerships in highly interactive sessions designed to carry the spirit of purpose-led innovation.

Sustainable Brands Madrid 2017 Professional Meetings

You will have the opportunity to attend conferences, breakouts and workshops aiming to successfully drive businesses towards a profitable, sustainable future.

Speakers, thought leaders and practitioners who are shaping the future of commerce worldwide will be working on different formats to activate Purpose. Together, we will discover detail-rich case studies, practical know-how to apply in your day-to-day work as well as specific implementation tips to accelerate your steps towards a successful and sustainable business.

Our International Content Development Team is currently working to deliver an inspirational and insightful program for Sustainable Brands Madrid where more than 50 global leaders will be talking about Purpose Activation in the next format:

Mornings

PLENARY CONFERENCES
An avalanche of trends and market drivers that set the tone. Inspirational.

Afternoons

BREAKOUTS
Dynamic sessions to help us analyze specific business issues, the different angles of Purpose Activation.

WORKSHOPS
To transform ideas into action.

NETWORKING
Breakfasts, Coffee Breaks, Lunches…and specific spaces designed to connect you with the right partner.

ticket LAST CALL!
REGISTER NOW!