Thomas Kolster, founder Goodvertising Agency: “Sustainability should never just be a marketing exercise, but a company transformation”

Thomas Kolster is a man on a mission. Counting more than 15 years of agency experience his belief is that the communication industry has a pivotal role to play in promoting a more sustainable mindset and behaviour, and that by making advertising better we can make the world better. His book “Goodvertising” is the most…

Lisa Hogg (TOMS): “Sustainability should be an overall commitment by the business”

Lisa is the EMEA Marketing Director of TOMS, the shoe company founded by Blake Mycoskie that carries social responsibility in its DNA, and has made helping people in need the heart of its business model. With extensive knowledge of marketing and brand communication and a wide career promoting social entrepreneurship, he will be present at…

Dr. Phra Shakyavongsvisuddhi: “Mandela’s leadership is indeed a model of the sustainable leadership”

The 18th of July is celebrated the International Day of Nelson Mandela. We spoke with Venerable Dr. Phra Shakyavongsvisuddhi (Anil Sakya) about characteristics that a good leader has to have and about the common good. He also presents Nelson Mandela as an inspiring and sustainable leader. The 18th of July is celebrated the International Day…

Conscious Capitalism is also profitable.

Author: Bárbara Gras, director of Projects at Quiero and coordinator of Sustainable Brands® Madrid 2018 «The business of business is people, yesterday, today and forever». This phrase by Raj Sisodia, co-founder of Conscious Capitalism Inc., summed up the first Conference on Conscious Capitalism in Europe (CCEC2018), which was held at IESE Barcelona, ​​on July 9th,…