Sirikul NUI Laukaikul, founder The Brandbeing Consultant Co., LTD: “Responsibility and sustainability should be critical KPI of marketing”

Nui established her own consulting firm, The Brandbeing Consultant Co., LTD, after working for global corporations for nearly twenty years. Her approach to develop brand strategy is based upon the Sufficiency Economy Philosophy. In this interview she talks about Karma Marketing, inspirational and compassionate leaders and how marketing helps make companies really more sustainable and…