Behaviour Change

THE COUNTDOWN TO SB MADRID19 IS ON!

This 17th and 18th October, Sustainable Brands Madrid returns for a new edition, representing one of the largest sustainability events in Europe bringing together brands, companies, inspirers, leaders and heroes in the Sustainable Business Equation, and more 30 international speakers around the concept of ‘Moonshot Thinking’. An unmissable event where we place sustainability as the driver […]

Seven #SBParis19 trends required to accelerate change

By Sandra Pina, Partner and General Director of Quiero. For three days, the French capital hosted the first Sustainable Brands event in France. Under the theme “Redesigning the Good Life”, over 2000 attendees came to #SBParis19 from the 23rd to the 25th of April at the Carrousel du Louvre, with the aim of identifying and […]

Bibi Bleekemolen, Founding Member & Corporate Communications Manager of Fairphone: “We firmly believe that it’s possible to combine purpose and profits in a single company”

In 2011, Bibi Bleekemolen she met Fairphone founder Bas van Abel and together they travelled to the DR Congo as part of a campaign to raise awareness for conflict minerals, using a mobile phone as a storytelling object. Since the inception of social enterprise Fairphone in 2013, Bibi has been working on impact and public […]

Joanna Yarrow, Head of Sustainable & Healthy Living, IKEA Group: “We need to develop a positive vision of how to live a good life within the limits of the planet”

Joanna Yarrow leads the IKEA Group’s work to inspire and enable 1 billion people to live better lives within the limits of the planet by 2030 – by making sustainable and healthy living affordable, attractive and accessible for as many people as possible worldwide. Joanna will be at Sustainable Brands Madrid 2018. The IKEA Sustainability […]

Erin Gardhouse, Associate Publisher of Corporate Knights: “Companies can make money and impact society positively at the same time”

Corporate Knight is a media, research and financial information products company founded in 2002 and based in Toronto (Canada). It’s focused on promoting an economic system it calls “clean capitalism”, where prices fully incorporate social, economic and ecological costs and benefits, and market participants are clearly aware of the consequences of their actions. The company, […]

Refugees. Our shared responsibility

Author: Bárbara Gras, director of Projects at Quiero and coordinator of Sustainable Brands® Madrid 2018 The arrival of boat “Aquarius” in the Port of Valencia, after a week sailing through the Mediterranean without knowing where to touch land after the rejection of the new Italian Government to dock on its coast, has once again revealed […]

Hello Madrid, hello world!

 HELLO WORLD! We are pleased to announce that the third edition of Sustainable Brands in Spain will take place in Madrid on May 7th, 8th, 9th 2017. Join us to debate How to Activate your business purpose with sustainability led-innovation, generating scalable impact and profitability with our theme: We will make productive use of our […]

Roundtable: How to Become a Relevant brand for Millennials Now

Tuesday afternoon’s roundtable topic of discussion was How the Become a Relevant Brand for Millennials Now. The session began with moderator, Britt Hysen, giving the audience a brief overview of how to ‘define’ millennials. As founder and editor-in-chief of MiLLENiAL magazine, Britt has a unique perspective on the term. As social impact and sustainability are […]

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