Jordi Sevilla

#SBMadrid19 – Interview with Jordi Sevilla, CEO in Red Eléctrica de España

Jordi Sevilla: “La transición energética es uno de los mayores desafíos que tenemos como país” El presidente del Grupo Red Eléctrica, Jordi Sevilla, conversa con Sandra Pina, socia de Quiero y directora de Sustainable Brands Madrid 2019, sobre el negocio responsable de las empresas, la innovación sostenible o la cultura corporativa. Además, reflexiona sobre el…

Víctor-Friedberg

#SBMadrid19 Interview – Víctor Friedberg, founder and chairman of FootShoot Global

What is the most significant change we can do as individuals to make the world a better place? Do we need a change of mindset? To make the world a better place is a very complicated and multi-dimensional question that includes global, national and local leadership and governance, policy and governance structure changes, wealth creation…

#SBMadrid19 Interview: Leonard Bukenya, partner of Aim for The Moon

How do you expect to reach or have impacted 100 million lives by the end of 2025? What is the key? The way we want to reach our moonshot is that we created numerous positive businesses that directly or indirectly impact the lives of people. We believe that on our own we can’t make it…

#SBMadrid19 Interview: Seth Goldman, Co-founder of Honest Tea&Executive President of Beyond Meat

1. Do you think the world is prepared to make a radical transition to a sustainable world model? How far do you think we gotten in making this transition? Absolutely not. As last year’s UN Climate Report made clear, we are less than 1.5 degrees Celsius (or 12 years, based on the current pace of…

Seven #SBParis19 trends required to accelerate change

By Sandra Pina, Partner and General Director of Quiero. For three days, the French capital hosted the first Sustainable Brands event in France. Under the theme «Redesigning the Good Life», over 2000 attendees came to #SBParis19 from the 23rd to the 25th of April at the Carrousel du Louvre, with the aim of identifying and…

From activist brands to activist consumers

By Sandra Pina, Partner and General Director of Quiero. «Beyond the product, make them feel good for good» is the panel I chaired at #SBParis19, which analyzed the role of consumers when they become activists and demand changes in brands in order to drive social, economic, environmental or political change. Alongside Lisa Hogg, EMEA Marketing…