We Are Nature

By Sandra Pina, partner of Quiero and director of Sustainable Brands® Madrid 2018 The United Nations designated the 5th June 1972 as World Environment Day and began to celebrate the occasion in 1974, urging governments and different multilateral organizations to undertake activities every year that reaffirm their commitment to protecting and improving the environment. The…

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The macro landscape of Purpose: a swirling rollercoaster of opportunities

By Maggie Crespo Mijares, Project Executive- Somos Quiero/ Sustainable Brands Madrid The last couple of months have been a swirl of emotions. On one hand; corporate, entrepreneurs and leaders of opinions joined one of the most important events towards sustainability and strategy at Sustainable Brands Madrid 2017: Activating Purpose. On the other hand two weeks after this event, global…

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La sostenibilidad inunda el Paseo del Prado.

¿Cómo convertir la sostenibilidad en algo atractivo, divertido, apetitoso para los ciudadanos?  ¿Cómo dar una segunda vida a un objeto que te encanta? ¿Cómo redescubrir tu ciudad bajo una mirada sostenible? Éstas y muchas preguntas tendrán su respuesta, contigo como protagonista, en Sustainable Sunday: un domingo cualquiera pero con mucha dosis de sostenibilidad. A través…

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