The Sustainable Sunday 2016 hits its target by promoting a friendly environment to foster the understanding of sustainability concepts, across generations. In a Barcelona sunny Sunday, families have been to Cosmo Caixa to play and have fun while learning about sustainable fishing, the challenges of physical disabilities and about urban gardens – besides many other…
What do a soft-drink company, a Thai foundation and a Danish energy company have in common? They all sponsor Sustainable Brands Barcelona, Spain’s biggest sustainability event, a gathering of global leaders of sustainability in industry and companies interested in implementing transformative business models.
We are proud of ours speakers, one of them is Gerd Manz, Vice President Technology Innovation and responsible for disruptive upstream innovation in materials & manufacturing at adidas Group. He has been working for adidas for over 17 years and has held several roles within adidas AG. As Global Head of Engineering he was responsible…
In addition to the conferences of May 23rd and 24th, the programme includes afternoon workshops providing hands-on experience, instruction, discussion and feedback to help your company become sustainable, now. See exactly where these workshops fall in the SBB2016 program. Monday Workshops How to Develop a Strategic Scorecard for Sustainability Now: Learn to translate sustainability initiatives…
What is social innovation? A social innovation is a new solution to a societal problem that is an improvement in effectivity, efficiency, sustainability, or justness. These new strategies, concepts, ideas and organisations meet the needs of different aspects of society from working conditions and education to community development and health. It involves cooperation of all 3 business…
What do you think when you hear the word sustainability? Do you think about a company’s charitable, or altruistic, behaviour? Shouldn’t sustainability be something more concrete than charity or altruism, shouldn’t it be the responsibility of a modern business? Shouldn’t it be expected? Whatever images the word «Sustainability» conjures up in your mind, unanimously we…
Sustainable Brands Barcelona. March 2016. The million-dollar question for many companies thinking about embracing sustainability is what impact it will have on their bottom line and in their capacity to attract fresh investment. Sustainable Brands Barcelona’s speaker R. Paul Herman, Ceo + Founder at HIP (Human Impact + Profit) Investor Ratings (@HIPinvestor), starts to clear the…
Helena Martínez-Alonso. Sustainable Brands Barcelona, Febrero 2016. La próxima edición de Sustainable Brands Barcelona contará con ponentes de excepción, que compartirán inspiración y sus experiencias sobre sostenibilidad ligada al mundo de los negocios. Uno de ellos será Tim Brooks, Director Senior de Sostenibilidad Ambiental de LEGO, la marca danesa que cuenta entre su catálogo los…
José Illana, CEO, Quiero Salvar el Mundo Haciendo Marketing. Feb 2016. Perdón. No sé qué ponerme y me he puesto a pensar. Día curioso y tormentoso en Bilbao. Me despierto tranquilamente ojeando The Guardian (en el móvil) y me encuentro con un proyecto maravilloso. Buy me once, un site de venta online, de momento sólo…
Sustainable Brands Barcelona. 17 febrero 2016. La segunda edición de Sustainable Brands Barcelona (22-24 de mayo) se acerca y se van perfilando cada vez más sus contenidos. Sandra Pina, directora de este encuentro y socia de la consultora de marketing especializada en el ámbito de la sostenibilidad que lo organiza, Quiero salvar el mundo haciendo marketing, apaga unos…
